• Tue. May 21st, 2024

Researcher explains why the queue next to you always seems to move faster and why waiting is so annoying

BySamantha Johnson

Apr 7, 2024
Researcher explains why the queue next to you always seems to move faster and why waiting is so annoying

Queuing can be a frustrating experience for many people, as it often feels like the line next to you is moving faster. However, this is not always the case. People want quick solutions when queuing, and waiting only adds to the frustration. Annabelle Roberts, an Associate Professor of Marketing at Texas McCombs School of Business, conducted studies to investigate the psychology of queuing. The experiments included both laboratory and online studies.

Roberts found that impatience is the main cause of frustration in queues. People want quick solutions to the problems they are facing, whether it’s waiting for a cashier or waiting for an important announcement. The impatience of people waiting in line intensifies as the wait nears its end.

In a study, participants were asked to choose whether they would work more earlier and pay for it. They were willing to work 15% more for the same salary if they could do it earlier and get it out of their minds. The anxiety of waiting in line becomes more intense as the goal gets closer. This phenomenon was evident in the 2020 US presidential election, where impatience rose among both Joe Biden and Donald Trump supporters.

Roberts suggests that marketers and employers can reduce the anxiety associated with waiting by addressing customers’ expectations. For example, if there is uncertainty about delivery times, preparing customers for the wait can help manage their expectations. These findings may be useful for managers looking to motivate their teams.

In addition to studying queuing psychology, Roberts also explores topics related to purchasing HGH online and other healthcare-related issues. From considering different options for HGH therapy to finding reputable suppliers, Roberts’ research covers a wide range of topics in the healthcare industry.

By Samantha Johnson

As a content writer at newszkz.com, I delve into the realms of storytelling, blending words to paint vivid narratives that captivate and inform our readers. With a keen eye for detail and a passion for research, I craft compelling articles that resonate with our audience. My love for words drives me to explore diverse topics, ensuring that each piece I create not only educates but also entertains. Join me on this journey as we navigate the ever-evolving landscapes of news and knowledge together.

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